The idea of Santa Claus as a red-faced, fat jolly old man who drops down from chimneys is so firmly entrenched in our minds that the idea of a female Santa Claus evokes all manner of reactions from people. And to think that the modern-day Santa Claus was invented by Coca Cola to promote its beverage in the 1930s. Does Santa’s red and white colour combination now ring a bell? Anyway, Anomaly London, a UK-based communications agency behind #MoreWomen project, conducted a social experiment where they asked a bunch of kids a pretty straightforward question – if Santa was a woman, could she do the job?
Their reactions will startle you.
“Nooooooo.”
“I reckon the lady Santa would be much better because she could fit down the chimneys quicklier.”
“Presents will be too heavy for a lady.”
“I think she would be better about bossing around the elves.”
Scroll down to check out the video.
