Yes, there’s a high chance it could! Experts estimate that discarded fishing nets make up for a staggering 10% of the plastic pollution in our oceans and there’s no denying that these things, literally designed to trap marine life, wreak havoc if not disposed of carefully. California based Bureo decided to turn potentially lethal waste into a resource by converting those fishing nets into plastic pellets that they could then use as a raw material. Originally started as a skateboard manufacturing company, Bureo partnered with Jenga to make their popular block-stacking game out of recycled plastic.
As a part of their Net Positiva programme in Chile, Bureo would set up multiple waste collection points to source their raw material, and each box of Jenga Ocean would comprise as much as 25 square feet of recycled netting. The Jenga pieces are made 100% from recycled fishing nets, and they even feature images of the marine life they’ve saved on the blocks! Who knew playing Jenga could be eco-friendly?!
Designer: Bureo for Jenga
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