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A toilet cleaner with a soul

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Simple design is always the best type of design. Add to that a beautiful story, and you have a winner of a product! The Bloom toilet brush stands out as an example of a simple design with a beautiful story. Made as pretty much a single part, the Brush has a cup with bristles on the inside. Press the brush against a flat surface and the cup flips outwards, revealing the bristles within, completing the “bloom” story!

Yes, I know this is a toilet brush; but toilets are allowed to have nice things too!

Designers: Guosheng Rong, Chen Qian, and The Xu Shengli.

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